What is GEO Fencing, and When Should I Consider It?

A laptop sitting on a glass desk in Southwest, FL with GEO technology written on the screen to indicate GEO fencing marketing services.

It’s pretty obvious that, by now, almost everyone has a mobile device they carry with them at all times. One thing that can come with cell phones is mobile marketing for just about every industry out there. One of the most beneficial ways your small business can capitalize on mobile devices is GEO fencing. Using the GPS locator already included in mobile devices around the world, our marketing experts at MaxOut Creative help local customers find your business faster and easier simply using location-finding software. Keep reading our blog to learn more about GEO fencing and why you need it for your small business in Southwest, FL.

So, What Exactly is GEO Fencing?

GEO fencing is a great way to benefit your brick-and-mortar business by offering targeted discounts and ads to customers located in your “virtual fence”. A virtual fence is essentially an invisible circle placed around your business with a chosen distance that reaches anyone with a mobile device in that vicinity. Once a potential customer searches for your products or services within that GEO fence, they will be able to find your business much easier and faster than your competitors.

So let’s review – our team at MaxOut Creative in Southwest, FL will work with you to choose the best locations to build your GEO fence, along with your campaign goals. Next, whenever an induvial in your GEO fence location searches for a product or service relating to your business, our GEO fencing system will immediately show them ads or links to your website before your competitors. Sound good? Great! Keep reading to see how this process can help your business.

How Can GEO Fencing Benefit My Business?

A customer in Port Charlotte, FL holding multiple shopping bags and looking at her phone for coupons on nearby stores thanks to GEO Fencing marketing.

When it comes to the success of your small business, our digital marketing specialists at MaxOut Creative in Southwest, FL work with you to create a marketing plan that works for your specific industry. One of the most popular services we offer to all of our customers, regardless of their specialties, is GEO fencing marketing. Not only will GEO fencing help you better target a specific audience, but it will personalize your customer’s searching and shopping experience and give you a competitive advantage over your competitors. Once you’ve placed a GEO fence around your business’s location, you’ll start to see increased visibility online and even more word-of-mouth marketing start to positively affect your sales. Reach out to us today to start a marketing plan utilizing our GEO fencing services.

How Is GEO Fencing Being Used By Marketing Companies?

At MaxOut Creative, our digital marketing uses simple GPS information locating your business on a virtual map to build a specified barrier or GEO fence, that targets customers in need of your products or services. After that – it is up to the customer to use their mobile apps and search engines to locate your ads and generate business. Whether you have a brick or mortar store or sell products online, we can help your business grow through our GEO fencing system and technology used by a wide variety of digital marketing experts in the field. From social media ads to web ranking, our team is here to help your business succeed.

When Should I Consider GEO Fencing For My Business?

A close-up image of a GEO fencing location map to show the distance a business goes to target their local customers in Port Charlotte, FL.

So, when is a good time to consider investing in GEO fencing for your business? If you notice a decrease in customers or sales over an extended period and have capitalized on your social media marketing and website marketing tactics, it may be time to try GEO fencing for immediate exposure on search engines like Google and Bing. This gives clients in need of your services or products immediate search results highlighting your business and services, making it much more likely for them to choose your business over competitors. At MaxOut Creative, our team will work with you to create a GEO fencing marketing plan that will truly help your business succeed.

Why You Should Choose MaxOut Creative For GEO Fencing Services

What makes MaxOut Creative better than any other digital marketing company in Southwest, FL? Not to be biased – but we have a great team of marketing experts that will sit down and work with you to create marketing plans that are within your budget and specific business needs. Whether you need GEO fencing services immediately or just want to chat about ways to help your business grow, our team has been the leading experts in helping small businesses market their products and services with 100% success. If you think GEO fencing is a good step in marketing for your company, give us a call at (217) 494-5804.

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