What’s the Difference Between Google Guaranteed & Google Ads?

A vectorized image of a finger pointing to a red banner ad on the left side of a tablet in Southwest, FL and Springfield, IL

Becoming a small business owner in today’s world is challenging to say the least. If you aren’t up to date on current marketing trends and the expectations of your customers, becoming successful can be a long journey. Thankfully, our digital marketing team at MaxOut Creative in Southwest FL and the Springfield, IL area specialized in modern marketing for businesses in all industries. We provide Google Guaranteed and Google Ad services to make sure your company ranks higher than your competitors – learn more about our Google marketing services below and reach out to discuss an in-depth marketing strategy for your business.

What Exactly Is Google Guaranteed?

Google Guaranteed is a digital badge issued to small businesses that have gone through the verification process through their Google My Business listing. This badge is much more than just a symbol – it’s an assurance to customers that your business is professional and prevents fraudulent activity when booking or purchasing a service/product. This tool offered by our digital marketing experts at MaxOut Creative helps to gain the trust of your customers without having to do a single thing. Just think about it, a potential buyer compares your business with a local competitor, but yours is Google Guaranteed; which business are they likely to choose? Yours of course! Add that extra sense of protection to your business by investing in Google Guaranteed services from our marketing team in Southwest FL and the Springfield, IL area.

Is Google Guaranteed Better Than Google Ads?

A Google Guaranteed & Good Ad logo with a ribbon indicating a small business verification in Southwest FL & Springfield, IL.

To put it frankly – yes, Google Guaranteed is generally a better marketing strategy than Google Ads. If we were to pick one marketing route for your business, Google Guaranteed is by far the most effective long-term and respected by customers. This doesn’t mean that Google Ads are useless, in fact, they offer quick and easy access to your services to clients in your targeted location, making your business far more visible than you could imagine. At MaxOut Creative in the Southwest FL & Springfield, IL areas, we provide Google Guaranteed and Google Ad services to effectively market your business.

Why Google Guaranteed Is Important for Your Local Business

You’re probably thinking, why does a checkmark by my business’s name even matter? When it comes to digital marketing, verification, security, and professionalism are everything. If your customers suspect that your business is subject to fraud due to a lack of Google verification, then the chances of growing your business become slim. At MaxOut Creative, we have years of experience in the marketing industry and know a thing or two about how to increase the visibility of local businesses online. Let us grow your reputation and create a positive presence for your company through Google Guaranteed.

Google Ads Still Provide Immense Benefits

A man in a blue button-up shirt holding a smartphone that has digital marketing icons coming from the screen to indicate successful Google Ads in Southwest FL & Springfield, IL.

Just because we see the benefits of Google Guaranteed, doesn’t mean that Google Ads still aren’t absolutely beneficial to your business. Paid advertisements on Google are one of the easiest ways to guarantee your business’s visibility through online searching in a targeted location. If you want customers from up to 50 miles away to see your business’s website, Google Ads are the perfect choice for making your company the first thing someone sees when serving your services or products. Reach out to our team at MaxOut Creative in Southwest FL & the Springfield, IL area to learn more about our Google Ad services.

So, What’s the Best Marketing Route for My Business?

Now that we’ve touched on two beneficial marketing tactics through Google, which is better for your business, and what’s the overall difference? Google Guaranteed offers permeant verification and security to give customers peace of mind and Google Ads provides time-sensitive yet impactful marketing that increases the visibility of your business. Regardless of which option you choose, our MaxOut Creative team is here to help every step of the way. Give us a call at 217.494.5804 to schedule a consultation to discuss your digital marketing goals.

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